In 2019, Girl Scout Cookies introduced several new flavors and formats designed to appeal to modern consumers while supporting the leadership development of girls across the country. This season brought renewed focus on digital sales, transparent ingredient sourcing, and bold packaging that highlights each cookie identity.
To help shoppers quickly compare options, the following specification table outlines key details for the new Girl Scout Cookie offerings in 2019, including primary flavors, package sizes, typical pricing ranges, and available purchase channels.
| Cookie Name | Primary Flavor Profile | Package Size (oz) | Typical Price Range (2019) | Primary Sales Channels |
|---|---|---|---|---|
| Thin Mints | Chocolate-coated mint wafer | 14 | $4.00–$5.00 | Online booths, neighborhood teams, mobile orders |
| Samoas / Caramel deLites | Caramel, coconut, and rich chocolate | 14 | $4.00–$5.00 | Local councils, seasonal cookie booths, digital platforms |
| Tagalongs / Peanut Butter Patties | Peanut butter swirl in chocolate | 14 | $4.00–$5.00 | Direct sales, mobile pre-orders, council websites |
| Do-si-dos | Peanut butter sandwich cookie | 14 | $4.00–$5.00 | School outreach, neighborhood teams, council app |
| Trefoils | Classic shortbread | 14 | $4.00–$5.00 | Retail partners, online cookie programs, seasonal pop-ups |
2019 New Flavor Innovations and Packaging
Limited Edition and Test Market Releases
During the 2019 season, councils piloted limited-edition varieties to test regional preferences, including unique crusts, fillings, and reduced-artificial ingredient options. These test-market products emphasized clearer labeling and more recognizable ingredient lists, aligning with evolving consumer expectations for transparency.
Artwork and Branding Updates
Each cookie package featured updated artwork that highlighted the identity and mission of Girl Scouts, with brighter visuals and storytelling elements that connected individual cookies to the girls behind them. This refresh aimed to strengthen brand recognition and showcase the skills girls developed through the cookie program.
Digital Sales and Ordering Experience
Mobile Pre-Orders and Online Booths
By 2019, digital sales through council apps and online platforms allowed customers to pre-order cookies for home delivery or pickup, reducing reliance on door-to-door sales. The user-friendly interfaces enabled secure payments, volunteer coordination, and real-time inventory tracking for popular varieties.
Data Insights for Councils and Volunteers
Advanced analytics helped councils forecast demand, optimize volunteer routes, and ensure that popular flavors remained in stock. This data-driven approach supported both customer satisfaction and the leadership development goals of the program.
Supply Chain and Ingredient Transparency
Sourcing Practices and Sustainability Initiatives
Producers worked toward greater ingredient traceability, highlighting locally sourced components where feasible and reducing artificial additives. These changes reflected broader industry trends and the desire of families to understand exactly what is in their cookies.
Allergen and Dietary Information
Clear allergen labeling and information about potential cross-contact became standard, assisting families with dietary restrictions in making safe choices. Councils also communicated updates regarding gluten-free and other specialty options directly through their websites and apps.
Considerations for Shoppers and Supporters
- Explore digital ordering options for convenient pickup or delivery in your area.
- Review updated ingredient labels and allergen information before placing large orders.
- Support local Girl Scout troops by participating in neighborhood booth days and council-hosted events.
- Stay informed about limited-edition releases by checking your council website and official app.
FAQ
Reader questions
How did the 2019 cookie lineup differ from previous years in terms of variety?
The 2019 lineup introduced limited-edition variants and test-market products, along with updated packaging that emphasized clarity, local relevance, and the skills girls gained through the program.
What digital tools were available for purchasing Girl Scout Cookies in 2019?
Customers could use council apps, online cookie booths, and mobile pre-order systems to buy cookies for home delivery or pickup, streamlining the experience for busy families and volunteers.
Were ingredients and sourcing more transparent in 2019 compared to earlier seasons?
Yes, producers provided clearer ingredient lists, reduced artificial additives where possible, and shared more information about sourcing practices to meet rising consumer expectations.
How did 2019 packaging and branding highlight the mission of Girl Scouts?
Updated artwork and messaging connected each cookie to the leadership journey of Girl Scouts, reinforcing the program’s focus on skill-building, entrepreneurship, and community impact.